KUKA HMI 2015

Hannover, Germany 2015

INTEGRATED AUTOMATION
HMI, Hanover

In order to translate the future leadership claim of the Kuka brand into an adequate design, the concept relies on an organic language of forms, on an exciting interplay of materiality, form and light.

The central design element is a free-form grid that meanders along the boundaries of the stand, adapting flexibly and thus illustrating the theme of integrated automation.

Inside the stand, a dynamic landscape opens up, a gentle rise and fall of shapes and surfaces, glimpses and vistas, light, transparencies and media surfaces that send the visitor on a journey through time into the future.

Customer

KUKA

Category

booth

City

HMI, Hannover

Year

2015

Area

615

Photo

KUKA

Cooperation partner

Weiskind Werbeagentur