According to the design guidelines and planning aids developed by Graft Gesellschaft von Architekten mbH for Daimler AG, Benz&Ziegler planned a new retail excellence center for the Mercedes-Benz dealer MedeleSchäfer in Weilheim.
In particular, the urban setting at the entrance to the town, which was not chosen to be orthogonal to the street, together with the strong gesture of the large, expansive canopy, ensures that the building has a highly visible presence. Already here – just as in the interior – the visual relationships that arise for all road users were a design parameter. In the front area facing the street, the exhibition and sales areas provide space for directly customer-related uses. The service and towing service are located in the rear area. The spectrum ranges from cars to classic cars, vans and transporters to trucks. A special highlight is the AMG area on the upper floor, which displays the premium models and also stands out again architecturally from the rest of the dealership. Even the entrance via the room-defining spiral steel staircase is particularly striking.