Wintershall DEA AOG

Buenos Aires, Argentina 2022

The design picks up the design of the previous stand and is thus oriented to the new trade fair design language Wintershall Deas. The stand is divided into areas of use, a clear zoning is also reflected by colors in the built volume, which is reminiscent of a house. The walls and structural elements also take on functions to exhibit and explain topics. A good long-distance effect is achieved by the branded stele.
A highlight is the “cloud”, which deals with the topics of diversity and gender equality by presenting employees of the group. The focus of the fair, however, is on the “Energy transition pathway”, which is dealt with in the turquoise area.

The Corona pandemic partly characterizes this stand, so that a visitor concept was worked out, which provided a clear routing with entrance and exit and kept the stand unusually closed to the other sides without, however, appearing forbidding.

Customer

Wintershall Dea

Category

booth

City

Buenos Aires

Year

2022

Area

140

Photo

Benz & Ziegler